Topics Covered
The a4uexpo Europe Conference agenda will contain more than 40 sessions over two days.
We'll cover the very latest hot topics, challenges and opportunities within our industry on a Pan European basis.
We'll programme sessions to cater for both beginners and experts in the field with ensuring we encourage audience participation, Q&A's and practical presentations.
Our aim is to educate, inspire and motivate – empowering you or your company to increase ROI from the channel either as a publisher, advertiser, search specialist, agency or network.
Topics Will Include
- Paid Search Strategies / SEM
- Search Engine Optimisation / SEO
- Blogging and Blogging Optimisation
- Voucher Codes, Loyalty and Incentives
- Affiliate Programme Management
- Cross Border European Affiliate Marketing Activity
- PR Strategies for Affiliates
- Affiliate Marketing within the wider Marketing Mix
- Affiliate Marketing on the Mobile Internet
- Video & Affiliate Marketing
- Social Media
- Lead Generation
- Widgets & Blidgets
- Developing & Utilising Effective API's and Product Feeds
