Speaker Profile
Mel is White Label Dating’s very own self confessed web geek. She’s responsible for the social media strategy, which suits her down to the ground given her passion for communities - focused on feature development and connecting users effectively.
The web comes as second nature to Mel given her vast experience in the field. In previous roles, she’s organised world-class web events whilst working for Carsonified, has built and managed online communities and most recently directed the online strategy for Aardman Animations including www.wallaceandgrommit.com and www.shaunthesheep.com.
Mel has built a name for herself in the web community as an avid blogger at www.randommel.com where she posts her weekly random videos. Funnily enough she’s mute in the videos, if only that was the case in real life! Mel describes herself as being a social media butterfly and is happy to talk geek til the cows come home!
































