Speaker Profile
Nick Hynes has been a pioneer in the Internet space since 1995. Nick is Chairman and investor in ReviewCentre.com, the UK’s second biggest site of user generated product reviews with over 4.5million unique visitors every month. He is also MD and Founder of Somoagency.com; a recently launched mobile media agency focused upon bringing new advertisers into the realm of mobile and is a Non Exec Director of TradeDoubler AB, the largest European owned digital marketing business.
Previously Nick established and later sold The Search Works, formerly Europe’s largest search marketing agency growing it from under £1m to over £100m turnover in two years. Nick founded and launched Overture Europe, the inventors of paid search performance marketing in 2000 as MD and President Europe. Growing this new media from zero to $650million across 14 countries in three years before its sale to Yahoo! in October 2003. A former senior manager at British Airways, Nick developed and launched the Air Miles electronic points programmes on the Shell Smart card, Sainsbury’s Reward card, Vodafone, Nat West credit cards and many more before focusing full time on the internet.
