The buzz on a4uexpo London 2012

The buzz surrounding last week’s a4uexpo London has been tremendous. This was truly one of our most successful events yet with in excess of 1000 delegates in attendance, a record number of expert speakers delivering a stellar agenda of conference sessions and a hugely exciting and innovative exhibition floor. Education took precedent, knowledge was shared, delegates networked, networked, networked and…

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A first at a4uexpo London

The A4u team have now returned to the office after a much deserved long weekend, where we all caught up on the sleep that we missed out on last week. Now the hangover from a4uexpo London has definitely gone, I thought I’d take the time to write about my first experience of an a4uexpo. Having only been with A4u for…

Ten out of Ten

So, the A4u team are now back in the office after a fantastic few days at the Hilton London Metropole for a4uexpo London 2012! The event was another huge success for us and the feedback that we have received so far has been incredibly positive across the board. We couldn’t have pulled it off without the support of all our…

Strike a pose with 7thingsmedia!

Delighted to welcome digital media agency 7thingsmedia  back to a4uexpo London as  sponsor of this years vintage photo booth at the 2012 Official Networking Party! 7thingsmedia is a global digital media agency with a proven track record of delivering hugely impressive returns for clients such as Agent Provocateur, boohoo.com, Liberty London, and Ted Baker. With offices in both London and…

Welcome to AffiliatePraxis.de as our latest Media Partner

We are pleased to welcome AffiliatePraxis as our latest Media Partner for a4uexpo London. Founded in 2010, affiliatepraxis.de is the German Affiliate Marketing Blog by Daniel Frerichmann and Carl Philipp Franz, aiming to provide advertisers with impulses to rethink daily-business affiliate marketing topics. Both authors are specialized in Affiliate Marketing for several years now and managed affiliate programs from different…

Don’t get Lost! How to get to a4uexpo London

We like to ensure that you all know how to get to the a4uexpo London site and don’t get lost along the way or are late and miss one of our sessions! We have included all the information for the main transport routes to the Hilton London Metropole below. By Air If you’re flying to a4uexpo London this year, we…

a4uexpo London boasts truly global credentials!

With only 4 days to go until a4uexpo London, and the a4uexpo global credentials keep flying in! So we thought we’d share the stats with you… Countries Attending UK, USA, Germany, Netherlands, France, Spain, Ireland and Israel. Key Job Areas CEO/MD = 21%, Publisher = 20%,  Online Marketing Manager/Managing Director = 18%, Business Development = 11%,  Account Director = 9%, …

Join the Conversation at #a4uexpo

The twittersphere is currently all abuzz with conversation about a4uexpo London which returns to the Hilton London Metropole next week.  We’re expecting over 1000 delegates all operating within the performance marketing industry, many of whom are engaging with our exhibitors and sponsors over Twitter in the days leading up to the event. We encourage you to continue to do this…

Google Affiliate Network Share Conference Survival Tips!

This is Gold Sponsor, Google Affiliate Network’s first a4uexpo London, so we asked Tristan Skager, Senior Account Manager at Google Affiliate Network,  a few questions prior to a4uexpo London next week. Find out who Google Affiliate Network want to meet, which sessions they want to attend and read their top 3 conference survival tips! What are you looking forward to…

a4uexpo London 2012 Brochure

With less than a week to go until our flagship event – a4uexpo London, things here at A4u are hotting up. The seemingly endless stream of deliveries keeps on coming, and tomorrow the brochures come back from the printers. As the designer responsible for producing the weighty publication I’m pleased to announce it’s digital launch so you can get a…

Putting a4uexpo in the palm of your hand

We know how much our delegates depend on their mobile devices so this year we’re putting a4uexpo London at your fingertips with not one but two free mobile apps. EventMethod EventMethod offers you the ultimate mobile event guide. You’ll find the full two day agenda including our educational and interactive, 3 track conference agenda, images and bios for our 100…

On-site registration at a4uexpo London; what you need to know!

At a4uexpo London our aim is to make the on-site registration process as smooth and quick as possible for our delegates.  Our technical team work hard to continually build on and improve our on-site registration system, enabling you to collect your badges and wristbands as speedily as possible and get on with the conference sessions, exhibition hall and networking! What…

What is #PerformanceMarketing?

We recently went on a mission to get #PerformanceMarketing trending on twitter in order to raise the profile of the innovative and exciting industry that we operate in.  We enlisted your help and were delighted with the response and the number of you that jumped on board and offered us your interpretations of ‘#PerformanceMarketing is [blank]‘. Our own Content Director,…

A hive of activity on the a4uexpo London exhibition floor

The exhibition floor at next week’s a4uexpo London looks set to be our most exciting to date, full to the brim with fantastic exhibitors and features! Exhibitors A host of exhibitors and sponsors will be taking their place in the exhibition hall and bringing their brand message to our international audience. We’re looking forward to welcoming back a4uexpo veterans such…

Why you should visit the Commission Junction stand at a4uexpo London!

We recently spoke to silver sponsors Commission Junction about a4uexpo London and found out what delegates can expect from the Commission Junction stand, who they are looking forward to meeting and why you should visit their stand. Commission Junction, a ValueClick company, is a global leader in the online advertising channel of affiliate marketing. They strive to find ways to…

Digital Website and e-bulletin New Media Now join us as Media Partners.

We are pleased to announce New Media Now are our latest media partner for a4uexpo London. NEW MEDIA NOW is a website and e-bulletin covering all aspects of digital – web, mobile, multimedia, gaming, marketing, music and video – and provides access to news, features, jobs and events. New Media Now (formerly New Media Monthly) is a free resource for…

Let’s start a trend…

The A4u forum has a rich industry industry heritage of 12+ years, having been at the forefront of the affiliate and performance marketing industry practically since it began.  We are the leading site for the latest news, trends and hot topics which extends into the a4uexpo events which are built on incredible educational, interesting and bang up to date content.…

USM Digital- Credentials in transforming The (High) Street

On day 2 of a4uexpo London, be sure to visit USM Digital on The Street, our dedicated area within the a4uexpo London Exhibition Hall for entrepreneurial publishers, advertisers and start-ups, fresh to the industry. Since the DOT COM boom in the 1990′s the team at USM have worked together, building on the best of the past and applying authentic business practices in…

Found Sponsor Ice-cream Deliciousness

In line with Found’s highly innovative approach to Performance, the team have come up with yet another a4uexpo London first. With their usual boundless energy, it won’t be too difficult to seek them out on Day One in the Expo Hall for a unique taste sensation. Between 2pm and 5pm on Day 1 of the show, find them in the exhibition…

Follow me Follow…

As I discussed in my last blog post, we have a record number of speakers at this year’s a4uexpo London which takes place in just 12 days time. Almost 100 industry experts will lead sessions covering an array of topics including but by no means limited to Social, Data, Multi-channel, Affiliate, Search, Mobile, E-mail and Display. They represent the top…

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