Conversion Killing Mistakes : 15 Simple Things that most Affiliates still aren’t doing in 2010

We interviewed Dr Karl Blanks and Ben Jesson who are talking about Conversion Killing Mistakes at a4uexpo in May.

1. What is your session covering and why is it important for our delegates?

We’ll be covering some unusual conversion strategies that most affiliates still aren’t doing.

2. What can delegates expect to learn? Why should they choose you? And what will be the key take aways?

As always, we’ll be giving specific strategies that the delegates can take action on immediately.

We spend all our time growing companies using these methods, and our strategies have been getting some amazing results—so it’s not just theory.

We’ll also be giving tips on how to pre-sell visitors, so they are more likely to convert after the click-out to the merchant.

3. During your session what question would you ask other panelists or yourself if you were in the audience?

We’d ask, “Why do you have a 4’6″ squirrel scampering around the stage?”

4. If you had to pick one other session from the agenda, which one would you choose?

That’s impossible to answer. There are loads of fantastic talks.

5. As a speaker, you must attend many conferences – what’s your survival tip for a4uexpo?

Once you’re in the action, it’s hard to stay focussed, so we always come with a big shopping list of what we want to achieve.

Also, bring a multi-socket power adapter so you can always get access to a power point to charge up your laptop. (Thanks to Dixon Jones for originally giving us this tip at a4uexpo Amsterdam.)