Indian network, Tyroo Media, join the Street

This was posted on: 010612, by Carrie Anne Lewis

Recently we have seen a stream of new exhibitors join the a4uexpo Europe 2012 exhibition hall resulting in a truly eclectic mix of exhibitors with a strong international flavour.

Taking their place on our brand new Street and adding an Indian element to the exhibition floor, we welcome Tyroo Media.

Tyroo, the leading digital media network started operations in 2006. Tyroo was established by Smile Vun Group (SVG), the largest digital media group in India.

Tyroo’s operations are divided into two critical segments:

- Tryoo Direct- Tyroo’s performance marketing arm that offers affiliate marketing, retargeting and pay per call to drive results using its network of over 1,000 publishers. Direct works with all funded e-commerce majors and Internet-based businesses in India

- Tyroo Audience- Tyroo’s rich media network that focuses on monetizing Comscore ranked publisher’s premium inventory through rich media and video format.

 Tyroo is the fastest growing digital media company in India with the current reach of over 22 million total unique visitors, representing more than 50 percent reach of India’s Internet base. Tyroo has worked with over 400 unique brands and 1,800 campaigns.

Tyroo Media will join the Street on Day 1 of the show, among other start-up publishers and advertisers new to the industry and exhibiting for the first time.

With so many new companies and individuals heading to Barcelona this June 19th – 20th, from all over the world, the opportunities for making new contacts and generating ROI at a4uexpo Europe are endless.  Make sure you add your brand message to the mix.