Discover Amsterdam

The largest city and capital of the Netherlands, Amsterdam is one of the top financial centres in Europe.

Cultural capital of the Netherlands many large Dutch institutions have their headquarters here, and 7 of the world's top 500 companies including Philips and ING are based in the city. One of the most popular tourist destinations in Europe, receiving more than 4.63 million international visitors annually, Amsterdam has an architectural and cultural history. The oldest building in the city is the Oude Kerk (Old Church) at the heart of the Wallen, consecrated in 1306.

Lose yourself in a maze of canals, criss-crossed by bridges. 165 canals encircle the city and keep the sea at bay. The waterways provide an attractive boarder to the array of shops, galleries and authentic cafes.

Cycling is quintessentially Dutch and no better means of getting around Amsterdam. Bikes have long been part of a thriving democracy in the Netherlands.

Mingle with the locals in one of the cafe bars. Central to the Dutch way of life, it serves as a home from home during the day and a hub of nightlife after dark.

Join a4uexpo when we return after a five year tour of Europe to this eclectic and vibrant host city. Discover how the Performance Marketing arena has evolved and changed in the Netherlands during the past few years...

Photo Credit: Illuminated Bridges by Petr Kratochvil
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