Martin MacDonald is Director of Inbound Marketing at Expedia EAN.
For more than a decade he has worked in all forms of online marketing, specializing in earned media channels including SEO and social media marketing.
Having started his online marketing career path in the competitive worlds of Poker and Casino promotion he has since worked across a number of industries including Entertainment and most recently Travel.
A regular speaker at industry events worldwide, Martin has become known for his honest advice on all things search related. His sessions on enterprise scale linkbuilding and content creation attracted attention from all the major search engines, resulting in his being invited to speak on regular panels with Google and Bing as an industry expert. He is also one of the few people invited to speak to employees at Facebook, Palo Alto on marketing in the digital age.
A compulsive tweeter, you can often find Martin on his handle: @searchmartin