Utilise Performance Marketing Effectively through Education at a4uexpo London

2013 has seen see the performance marketing industry continue to expand in size and respect as more and more digital marketers begin to recognise the performance channel as a proven source of generating measurable sales revenue and a crucial component of any effective marketing strategy.

As an event that's been developed for the industry since 2007, a4uexpo has always been at the forefront of performance marketing, reflecting the continuous changes in technologies, strategies, attitudes and new revenue streams that are being built to support the future developments of the industry. As the performance marketing industry continues to evolve, adapt and innovate – so does a4uexpo.

With education at the center of the two-day event, for both seasoned and new-to-market delegates, you can benefit from in excess of 40 conference sessions, 80 speakers and an exhibition hall full of new leads to take back to your business from a4uexpo London.

Be a part of an international audience at the seventh a4uexpo London to inspire and be inspired from over thirty interactive conference sessions harnessing all areas of performance marketing; Search, Display, Affiliate, Mobile, Retargeting, E-mail, Mobile, Video, M-Commerce, F-Commerce and take advantage of an enhanced educational and networking platform.

Build on existing relationships as well as forge new partnerships with decision makers ensuring the ability to drive your business and the industry forward.

So, whichever demographic you fall under online, come and see how the performance marketing industry can be utilised to support new marketing channels, can generate an 11:1 ROI for advertisers, and how you can be a part of a performance-based £9 billion pounds of sales revenue to support your company’s bottom line.



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Go to the Europe site

a4uexpo for publishers

In the United Kingdom alone, total sales generated annually through affiliate marketing now exceed £3.5billion. Performance marketing as an industry has seen sustained growth for several consecutive years, but with more revenue opportunity comes more competition.

a4uexpo helps publishers stay ahead of the game and prepare themselves for the coming 12 months with a range of tools, techniques and strategies to drive up their commissions and capitalise on existing opportunities, making the most effective use of the marketplace and modern multimedia platforms.

As a publisher, by attending a4uexpo, you'll benefit from:

• Two days of highly targeted conference sessions and networking opportunities, with sessions designed to appeal to all levels of experience.

• Our targeted conference agenda will provide you with the latest trends, techniques and actionable strategies that can help re-invigorate how you work with brands, agencies and networks within the space. Expect to hear how you can add value as a publisher to brands, apply the latest search thinking to stay competitive in Google, sell your web properties within networks and agencies, plus a host of new revenue models that are increasingly becoming available to you as a web property owner. 

Combine all this with ample networking where you can meet new brands, programme managers, network staff, agency contacts and fellow publishers, you'll have a host of new business cards, contacts and actions over the following months!

Suggested reading

We recommend publishers start by taking a look at the agenda, then read up on the benefits of a4uexpo's networking opportunities.

How do I attend?

Securing your place at a4uexpo London 2012 is easy - we offer a full online registration service that will have your place at this year's event in London's Hilton Metropole guaranteed in just 5 minutes.

a4uexpo for advertisers

A host of publishers await as you delve in to two days of performance marketing strategy and evolution!

With industry competition higher than ever and sustained growth in total sales revenue for several consecutive years, keeping up in performance marketing today is no small feat compared to the early days of online media. Eager to build their connections and secure the best opportunities for their revenue streams, publishers at a4uexpo know that the advertisers in attendance can deliver.

As an advertiser, by attending a4uexpo, you'll have a chance to hear from some of the most innovative brands within the space, discussing the key ways to work with publishers on a multi-channel level, how to work with voucher code publishers to get value-add, plus much more at a4uexpo this year.

Networking is magnified across the event, giving you the optimum chance to make new publisher contacts and build your successes through Performance Marketing.

Suggested reading

We recommend advertisers start by taking a look at exhibitor hall opportunities, then read up on the benefits of a4uexpo's networking opportunities.

How do I attend?

Securing your place at a4uexpo London 2012 is easy - we offer a full online registration service that will have your place at this year's event at the Hilton Metropole guaranteed in just 5 minutes.

a4uexpo for agencies

As key catalysts for the continued and growing success of Performance Marketing, two days of focused conference sessions and networking opportunities await you at this year's a4uexpo London at the Hilton Metropole.

With the highest percentage of our delegates from both the advertiser and publisher demographics, the opportunity for you to conduct new business is maximised through our vertical speed networking, meet the agencies feature, drinks receptions and networking parties. 

Our agenda covers all knowledge gaps and encourages you to really understand and integrate what's going on in Performance Marketing, and how you should be playing an increasingly larger part of it.

Suggested reading

We recommend agencies start by taking a look at the bursary scheme, then why not meet the agencies and read up on the benefits of a4uexpo's networking opportunities.

How do I attend?

Securing your place at a4uexpo London 2012 is easy - we offer a full online registration service that will have your place at this year's event at the Hilton Metropole guaranteed in just 5 minutes.

a4uexpo for networks

As key catalysts for the continued and growing success of Performance Marketing, two days of focused conference sessions and networking opportunities await you at this year's a4uexpo London at the Hilton Metropole.

With the highest percentage of our delegates from both the advertiser and publisher demographics, the opportunity for you to conduct new business is maximised through our vertical speed networking, meet the agencies feature, drinks receptions and networking parties. 

Our agenda covers all knowledge gaps and encourages you to really understand and integrate what's going on in Performance Marketing, and how you should be playing an increasingly larger part of it.

Suggested reading

We recommend networks start by taking a look at the bursary scheme, then why not view this year's agenda and read up on who's exhibiting and the benefits of a4uexpo's networking opportunities.

How do I attend?

Securing your place at a4uexpo London 2012 is easy - we offer a full online registration service that will have your place at this year's event in at the Hilton Metropole guaranteed in just 5 minutes.