Kevin Edwards
- Strategy Director for Affiliate Window and Buy.at
- @AffWin
Kevin's background is in journalism, having worked in local press before moving online to provide editorial content for a financial communications company.
This led to writing for an online directory for US search company LookSmart, one of the biggest affiliates at the time. Following LookSmart’s exit from the UK Kevin took up an account management role network side at dgm, progressing to Commercial Analyst before switching in 2006 to Affiliate Window, the UK’s largest affiliate network.
Having established the company’s Partnership Team Kevin now heads up the Strategy Team, tasked with ensuring best practice and strategic guidance is offered to Affiliate Window’s clients. Kevin is also the current Chair of the IAB’s Affiliate Marketing Council, a role that entails developing industry best practice as well as extolling the virtues of performance marketing to a wider audience.
